Spring Gear-Up

Innovation and quality are engineered throughout every gear, seal, and feature of the Quantum Benchmark™ spinning reel. Offered in 6 sizes to catch...

Avoid the short strikes with the tandem hook bunker fly. Perfect for those big bass at the Monomoy rips.

The BUFFALO is a Slow Pitch Jig, or often called a flatfall jig. It is centre balanced and will fall with a fluttering action enticing the fish to ...

Runs 2 feet to 6 feet. The patented two-part body emits low-frequency sound vibrations that attract fish and trigger strikes while virtually elimin...

Compact Sink Type 9 WATER: Freshwater / SaltwaterLINE: Sinking / IntermediateTAPER: Weight ForwardLENGTH: 100ftCORE: Monofilament • Type 9 Sinking...

We spared no expense in designing this gigantic swimbait. The Harness Pro Tail is carefully balanced to ensure a natural drop and retrieve and feat...

The  Berkley Ripfish 7  is a 2.75-inch, 3/8 oz hybrid fishing lure that fuses the vibration of a lipless crankbait with the erratic action of a g...

The broken back allows the lure to swim like a real fish. Sinking up to 6’ gives a life-like appearance.

Ribbontail design swims naturally on the fall with twitches and short hops Soft but firm texture irresistible to fish Ideal for fishing all your f...

A blue crab made to catch anything that goes after crabs. Durable plastic artificial bait.

The Yellow Star Stick Bait is our take on a classic spook design. We beefed up the front section, added a cut face for added splash, and made sure ...

Flutter spoons are available in 8" and 9", either Menhaden/chrome, Menhaden /chrome, Herring/chrome, or blue crystal/chrome. Spoons, ball bearing s...

This series is great for days that you are marking fish that are too deep to get a top water bite.  The days where the tunas are down 20+ fathoms. ...

The PENN® Spinfisher® VII features IPX5 sealing so whether it gets hit with a wave, or you let it ride in the spray all the way home, you don't hav...

Our lasted addition to the Dog Walker Series, The Floating Slider offers classic Walk The Dog Action in a long-casting Tuna Grade Body. Ideal for...