Spring Gear-Up

BORN TO FISH LURES makes the high quality metal lure known as the Albie stick. Use these for bluefish, stripped bass, black seabass and of course f...

Sebile's most renowned lure, the Magic Swimmer is a revolutionary design that undulates its jointed body and presents a very natural swimming actio...

The Peanut Swim Bait from Yellow Star Lures is a tuned and balanced metal lipped swim bait that offers anglers all the robust qualities of full sca...

Flutter spoons are available in 8" and 9", either Menhaden/chrome, Menhaden /chrome, Herring/chrome, or blue crystal/chrome. Spoons, ball bearing s...

Flutter spoons are available in 8" and 9", either Menhaden/chrome, Menhaden /chrome, Herring/chrome, or blue crystal/chrome. Spoons, ball bearing s...

This series is for those days that the fish stay really deep and don't want to bite anything on the surface. This lure catches those lazy tunas by ...

A weighted cinder worm making it castable with a light spinning set-up. A lip keeps the fly up on the surface. When the stripers are on the worm ha...

The PENN® Spinfisher® VII features IPX5 sealing so whether it gets hit with a wave, or you let it ride in the spray all the way home, you don't hav...

The Baitrunner D gives anglers the confidence of a legendary drivetrain and auto-return baitrunner feature in addition to enhanced features for enh...

Innovation and quality are engineered throughout every gear, seal, and feature of the Quantum Benchmark™ spinning reel. Offered in 6 sizes to catch...

Dartspin™  2 Lures (Unrigged)   A Patrick Sébile design, the Dartspin™ is a very versatile and advanced engineered soft plastic bait. Its bo...

Fly Catcher has used a Bill Hurley Jig head and tied a soft tail to the hook. The effect is unreal action while retrieving.

The  Hogy Charter Grade Swimming Plug  is a durable, through-wired, deep-diving or shallow-running plug designed for a wide range of saltwater ga...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent an...