Saltwater Lures

5' daisy chain with soft birds, fuku bullet weighted squid, storage bag.

Lightweight and full of splashing action, the Hogy Splash Bird Bar has quickly become one of the most popular light tackle spreader bars for tuna...

A Patrick Sébile design, the Curlyminn™ is a perfect balance between a minnow embodiment and a curly tail, getting the best of both shapes - and ev...

A Patrick Sébile design, the Curlyminn™ is a perfect balance between a minnow embodiment and a curly tail, getting the best of both shapes - and ev...

The Bomber Saltwater Grade Certified Depth saltwater lure performs its irresistible death dance at a depth of 25-to 30-feet and is built to withsta...

The 6.5" GZ based on the popular Big EZ gives an even larger profile for giant fish. If you are looking for a bigger profile swimbait with excellen...

Custom Wood Lures by Bob Davies

Roosta Popper 160 The Roosta Popper 160 is designed and build to get the maximum noise and splash out of a medium sized popper, while retaining sup...

Roosta Popper 195 The Halco Roosta Popper 195 Haymaker KO is designed for catching some of the toughest fish that swim, from Giant Trevally to Dogt...

Wading all day in cold clear trout streams, battling tarpon after bonefish after permit in balmy turquoise tropics, or braving the wrath of salmon ...

The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plas...

A Patrick Sébile design, the DeadAlive Swimmer™ is a SofTough™ made swimbait that has a floating soft body. Not only is the swim action of this lur...

The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plasti...

This product comes with one jig head rigged with skirt and 6" eel tail and three additional tales This product is excellent for Black Sea Bass, Flu...

Inchiku Style Jig with a sleek bullet design, gets the jig down quickly to the targeted strike zone. Multiple anchor points provide a selection of ...

The shad dart has been around for ages. It can be fished for freshwater as well as saltwater species. Check out this article from On The Water tout...

The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plas...

ROBERTS LURES All Needle Nose lures are rigged with #302 stainless steel wire. All Needle Nose lures have VMC treble hooks at the tail and belly.

The Hogy Perfect Squid has quickly become a favorite for light tackle anglers worldwide. Traditionally used as a wireline jig and troll bait for St...

The EPOXY JIG™ Lure features a vivid scale finish core surrounded by a double thick translucent coat for excellent durability and natural refractio...

IGFA records confirm that these are the world's number one saltwater hard bodied lure. Built to take the abuse of hard hitting fish like blues, tar...