Saltwater Lures

BORN TO FISH LURES makes the high quality metal lure known as the Albie stick. Use these for bluefish, stripped bass, black seabass and of course f...

Sebile's most renowned lure, the Magic Swimmer is a revolutionary design that undulates its jointed body and presents a very natural swimming actio...

Our lasted addition to the Dog Walker Series, The Floating Slider offers classic Walk The Dog Action in a long-casting Tuna Grade Body. Ideal for...

The STINGNOSE™ realistic shape triggers fish's natural instinct to bite Hook location is ideal as fish commonly attack the head first Rated for fr...

Fly Catcher has used a Bill Hurley Jig head and tied a soft tail to the hook. The effect is unreal action while retrieving.

1/2 Oz Jighead designed to work with the Albie Snax lures with secure twistlock to prevent lure migration when jigging. by Fish Snax Lures

These rigs are set up with hooked lures on the outside on a 100-lb. mono leader that has a quick change snap. The inside of the umbrella has teaser...

Lightweight and full of splashing action, the Hogy Splash Bird Bar has quickly become one of the most popular light tackle spreader bars for tuna...

A Patrick Sébile design, the Curlyminn™ is a perfect balance between a minnow embodiment and a curly tail, getting the best of both shapes - and ev...

The Bomber Saltwater Grade Certified Depth saltwater lure performs its irresistible death dance at a depth of 25-to 30-feet and is built to withsta...

A bait fish imitation. The paddle tail gives a great swimming action and the weighted jig head helps with the casting distance as well as getting d...

The 'Chili' Popper 180 is a top water popping lure designed and rigged to produce large strikes from predatory fish.  It imitates large forage and ...

5' daisy chain with soft birds, fuku bullet weighted squid, storage bag.

Topwater strikes from big gamefish are what most anglers live for. The Panic Popper has been designed to be one of the toughest around. Its cupped ...

The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plas...

The Charter Grade Popper has been carefully tuned to present the perfect pop and sputter action with minimal effort. Available in multiple sizes ...

A Patrick Sébile design, the DeadAlive Swimmer™ is a SofTough™ made swimbait that has a floating soft body. Not only is the swim action of this lur...

The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plasti...

A Patrick Sébile design, the Curlyminn™ is a perfect balance between a minnow embodiment and a curly tail, getting the best of both shapes - and ev...

This product comes with one jig head rigged with skirt and 6" eel tail and three additional tales This product is excellent for Black Sea Bass, Flu...

Captain Bobby Rice of Reel Deal Fishing Charters and Daddy Mac Lures bring you an expertly crafted topwater lure for absolutely slaying striped bas...

Captain Bobby Rice of Reel Deal Fishing Charters and Daddy Mac Lures bring you an expertly crafted topwater lure for absolutely slaying striped bas...

The shad dart has been around for ages. It can be fished for freshwater as well as saltwater species. Check out this article from On The Water tout...

Based on a 3D scan of a real Squid, with superb details and a super realistic profile! The lure swims and looks just like a real squid and will foo...