Lures

Our lasted addition to the Dog Walker Series, The Floating Slider offers classic Walk The Dog Action in a long-casting Tuna Grade Body. Ideal for...

45 degree Mid depth blade runs 2 feet to 4 feet. The patented two-part body emits low-frequency sound vibrations that attract fish and trigger stri...

Dartspin™  2 Lures (Unrigged)   A Patrick Sébile design, the Dartspin™ is a very versatile and advanced engineered soft plastic bait. Its bo...

The STINGNOSE™ realistic shape triggers fish's natural instinct to bite Hook location is ideal as fish commonly attack the head first Rated for fr...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent an...

The Yellow Star Stick Bait is our take on a classic spook design. We beefed up the front section, added a cut face for added splash, and made sure ...

These rigs are set up with hooked lures on the outside on a 100-lb. mono leader that has a quick change snap. The inside of the umbrella has teaser...

Lightweight and full of splashing action, the Hogy Splash Bird Bar has quickly become one of the most popular light tackle spreader bars for tuna...

The 'Chili' Popper 180 is a top water popping lure designed and rigged to produce large strikes from predatory fish.  It imitates large forage and ...

Throw these at the tuna and hang on for the ride!

This series is great for days that you are marking fish that are too deep to get a top water bite.  The days where the tunas are down 20+ fathoms. ...

5' daisy chain with soft birds, fuku bullet weighted squid, storage bag.

Topwater strikes from big gamefish are what most anglers live for. The Panic Popper has been designed to be one of the toughest around. Its cupped ...

BOOYAH Tandem Blade Spinnerbait is one of the finest spinnerbaits made today. Built tough, easy to fish, and with the superb action of its ultra-fi...

The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plas...

The Charter Grade Popper has been carefully tuned to present the perfect pop and sputter action with minimal effort. Available in multiple sizes ...

Created using patent pending Injected Core Technology (ICT), this extremely life-like soft plastic bait has an outstanding level of detail. ICT cre...

A Patrick Sébile design, the DeadAlive Swimmer™ is a SofTough™ made swimbait that has a floating soft body. Not only is the swim action of this lur...

The Pre-Rigged Pro Tail Series was designed with big game inshore anglers in mind. Featuring a specialized blend of tough, yet flexible soft plasti...